Share this Job

DaySpring Designer- Digital UI/UX

Date: Apr 20, 2022

Location: Siloam Springs, AR, US, 72761

Company: Hallmark

DaySpring, a subsidiary of Hallmark Cards, is a leading marketer and distributor of Christian products and gifts. DaySpring products are sold in Christian retail stores, mass market and internet retailers, card and gift stores, and other outlets in the United States and 60 countries worldwide. Through Mary & Martha, DaySpring’s Direct to Sales company, we offer independent consultants an opportunity to build a business, build others and live out their faith. Based in Siloam Springs, Arkansas, DaySpring employs over 260, offers more than 6,000 products, and touches more than one billion people annually. Our vision: “We want to see every person experience and express the life-changing message of God’s love.”


The Marketing Creative Team is responsible for setting creative strategy and delivering design solutions for DaySpring marketing materials across a portfolio of businesses, with strong focus on digital and direct-to-consumer platforms and channels. Key areas of focus are marketing collateral, advertising and promotional campaigns, product and lifestyle photography, website and UX design, and digital content.

As a member of the marketing creative team, the Designer, Digital UI/UX is responsible for a range of creative efforts that support a variety of business and marketing initiatives across all digital platforms. This role will design industry-leading and highly effective user experiences for site enhancements, website redesigns, landing pages, microsites, interactive content and various other digital initiatives. The Designer, Digital UI/UX works closely with the sr. Creative Director, development team, and key stakeholders through all stages of a project to understand and deliver solutions that meet business needs, UX goals and technical requirements. High ownership and design leadership are important qualities, as this role will work with high-visibility consumer-facing properties that directly impact short and long-term business goals such as conversion rate, email list growth, etc. The Designer, Digital UI/UX is a key creative partner to our digital marketing, merchandising, and technology teams and will strive to bring strong visual theme and brand consistency throughout all creative work.



1. UI/UX Design: Design industry-leading and highly effective user interfaces for site enhancements, website redesigns, landing pages, microsites, interactive content and various other digital initiatives. Work closely with stakeholders to understand business needs, UX goals and technical requirements. Interface and actively engage with development team through all stages of project to deliver final product.

2. Wireframing & Prototyping: Engage in iterative process with project leads and other members of a project team. Create low-fidelity wireframes and/or rough prototypes in order to achieve alignment on key functional requirements of a project before moving forward to high-fidelity design process.

3. Lead UI/UX research and extract learnings to apply in design process.

4. Marketing & Merchandising Creative: Design creative solutions for marketing email, website merchandising, digital content, usability enhancements, social media and various other business needs. Demonstrate high ownership and a commitment to forward-thinking design solutions that build brand-consistency while exuding quality and creativity.

5. Technical Design: Collaborate with development team, representing design during late stages of website projects, ensuring brand and user experience are strong across all devices and applications. Seek and give feedback as a project is tested and refined in preparation for launch.

6. Develop, grow and perpetuate a knowledge of trends, colors and design in the digital marketing industry, as well as UI/UX standards and best practices.

7. Actively participate in meetings and dialogue with larger digital team.

8. Perform any other related duties as required or assigned.

To be considered an applicant for this position you must show how you meet the Basic Qualifications of the job in a resume or document you upload, or in the application fields. Preferred file types are: doc, docx, pdf, htm and html. Accepted also are: txt, pdt, xls, mov, jpg, swf, mp3, and zip. No other file types accepted.

You must also attach a Portfolio to be considered.  Your portfolio should show 5-10 digital images of your work.  Accepted file types are PDF, JPG, or JPEG. Individual file size limit is 10 MB. Attachments together should total no more than 20MB in total file size. In addition, you may include a link to your online portfolio as a supplement to the images you upload. Applicants who do not upload a portfolio cannot be considered.


You must have these to be considered for this role:

  • Bachelor’s degree
  • 3 or more years of experience in an interactive design-related field
  • Submitted portfolio


You will stand out if you have these:

  • Foundational understanding of design, typography, color and trends
  • Ecommerce experience
  • Familiar and comfortable using Adobe Creative Suite, including Adobe XD
  • Demonstrates initiative & pursues excellence
  • Coachable
  • Strong communication skills
  • Understanding and alignment with DaySpring culture

In compliance with the Immigration Reform and Control Act of 1986, Hallmark Cards, Inc. and its subsidiary companies will hire only individuals lawfully authorized to work in the United States. Hallmark does not generally provide sponsorship for employment. Employment by Hallmark is contingent upon the signing of the Employment Agreement, signing of an agreement to arbitrate in connection with the Hallmark Dispute Resolution Program, completing Form I-9 Employment Eligibility Verification, passing the urinalysis drug screen, education verification and satisfactory reference checks. 



In addition to competitive salaries (and bonuses to eligible employees), our comprehensive benefits package reflects the values and culture of our company while supporting the needs of our team members.

  • Comprehensive and affordable medical, dental and vision plan
  • Flex Spending for health care
  • Company-paid life and disability insurance
  • Employee Savings Plan - 401(k) with company match
  • Profit Sharing Plan
  • Wellness Reimbursement
  • Paid time off program (PTO) combining vacation, illness and other absence into a generous bank of time and 8 paid holidays
  • Employee Assistance Program
  • Adoption assistance program
  • Opportunities to further develop your skills and education
  • Company-sponsored volunteer opportunities plus paid time off for volunteer work
  • Company-paid holidays (8 annually)
  • Tuition assistance


DaySpring is an equal opportunity employer.  Disability/Veteran.  Principals only please.

Nearest Major Market: Fayetteville

Job Segment: Merchandising, Bank, Banking, Retail Sales, Advertising, Retail, Finance, Marketing