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HBC Senior Editor - - REMOTE Opportunity

Date: Jun 1, 2021

Location: Kansas City, MO, US, 64108

Company: Hallmark

     reqid: 92146 



Come join us. You’ll add value to one of the world’s most iconic consumer brands and be part of our company with a life-affirming purpose to inspire meaningful connections. Our products, content and experiences aim to enrich all lives by making a genuine difference in every life, every day, and our business is focused on bringing the value and relevance of Diversity and Inclusion to every brand, product and person we touch.  Our overarching enterprise D&I Framework and plans demonstrate our belief and value in having a diverse and inclusive workforceHallmark’s D&I efforts will continue to represent ongoing progress and reinforce our commitment, as will our intentional focus on bringing more diverse talent into our business and onto our teams. Hallmark has been recognized as one of Forbes and Statista 2020 Best employers for Diversity, Women and New Graduates.


We are a creative company that thrives on innovation and forward thinking, and our creative employees embrace that in everything they do. Creative renewal and continual learning is at the core of who we are. It’s hard to stay creatively motivated behind a computer screen 8 hours a day, so we have programs like #my5days, the Creative Leadership Symposium, and internal workshops to ensure your creative juices never stop flowing.
Hallmark Business Connections’ creative team plays a critical role in bringing consumer insights to life in the business world. We create greeting cards every year to help businesses build relationships with their customers, clients, and employees. We pride ourselves on understanding the relationship and communication nuances that keep these cards relevant. We've established a culture of rolling up our sleeves to get the work done through collaboration with design, editorial, product management, client strategy teams, and our Hallmark Greetings partners. Our products are sold on our own eCommerce store as well as on Amazon. We also develop custom card programs in collaboration with Fortune 500 brands. The business-appropriate products we create help make a difference in a world that could use a little more caring.

We're seeking a Greetings Editor who’s a flexible, insight-driven editor, writer, and thinker with a fresh point of view and deep understanding of the human heart who can help bring our strategies and our brand to life. You must be curious, creative, and skilled at identifying compelling copy that translates to sales. We’re looking for a quick study who will be a sponge soaking up internal systems, industry standards and our consumer/clients. You must be adept at interpreting strategy, translating research, consumer insights and trends into fresh, effective copy for a wide range of life’s occasions and relationships. We’re looking for someone who thrives in fast-paced environments that demand creativity, flexibility, organization, and collaboration.


In this role you will:
* Create editorial solutions that help Hallmark stand out as the leader in greetings and social connecting
* Work closely and collaboratively within a team environment, partnering with an Editorial Director, Art Director, Designers, and client business partners
* Create relevant, trend-inspired, highly productive greeting cards for a range of ages, relationships, and occasions
Core responsibilities:
* Edit, write, and curate relevant, relationship-right editorial solutions for targeted greeting card lines
* Collaborate with editorial director, art director, and design partners to create cohesive card “packages”
* Support creative strategy and concept development through editorial and conceptual exploration
* Collaborate with internal Writing and Trends Studios to stay on the leading edge of voices and trends
* Capture detailed product information to complete handoffs on time and error-free
* Review and analyze product performance
* Continually manage multiple programs with overlapping deadlines


This role has the potential to be performed REMOTELY – based on hiring team’s assessment of selected candidate’s skills, experience and prior results.


To be considered an applicant for this position you must show how you meet the basic qualifications of the job in a resume or document you upload, or by completing the work experience and education application fields. Accepted file types are Microsoft Word (DOC or DOCX), PDF, HTML, or TXT. Individual file size attachment limit is 10 MB.


You must also attach a Portfolio to be considered. Your portfolio for Hallmark should show 5-10 digital images of your work. Accepted file types are PDF, JPG, or JPEG. Individual file size limit is 10 MB. Attachments together should total no more than 20MB in total file size. In addition, you may include a link to your online portfolio as a supplement to the images you upload.


Basic Qualifications

Bachelor's Degree or 4 years of professional work experience
Minimum of 2 years of experience in a writing or editorial position

Experience using the Microsoft Office Suite


Preferred Qualifications

A portfolio that demonstrates excellent copywriting skills, strong conceptual and critical thinking skills, copy/design match and consumer target match

B.A. or B.S. in Advertising, Communication, Journalism, English, Marketing or other related writing field

Minimum of 2 years of experience in related field such as advertising, publishing, TV, film, social media, or product development

Experience collaborating across disciplines (e.g. design, marketing, editorial, product development)

Excellent written and verbal communication skills (including grammar, spelling and punctuation)

Consumer-focused and emotionally intelligent 

Resourceful, organized, and detail-oriented

Comfortable in fast-paced, evolving, often ambiguous environment

In compliance with the Immigration Reform and Control Act of 1986, Hallmark Cards, Inc. and its subsidiary companies will hire only individuals lawfully authorized to work in the United States. Hallmark does not generally provide sponsorship for employment. Employment by Hallmark is contingent upon the signing of the Employment Agreement, signing of an agreement to arbitrate in connection with the Hallmark Dispute Resolution Program, completing Form I-9 Employment Eligibility Verification, passing the urinalysis drug screen, education verification and satisfactory reference and checks.




At Hallmark, we help people feel connected to what matters. That’s true of our employees, just as it is our consumers. Providing benefits that support the lives and wellbeing of Hallmarkers is among the most important investments the company makes.

Hallmark benefits are designed to give you choices. Wherever you are in life, we want you to find the benefits that are right for you and your loved ones. Explore the Hallmark Benefits Guide to learn more.

Hallmark is an equal opportunity employer.  All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status.  Principals only please.


Nearest Major Market: Kansas City

Job Segment: Advertising, Marketing